The First Annual Enzee
Awards Recognize Notable Achievements of Netezza Customers
BOSTON, MA — ENZEE UNIVERSE — June 29, 2010
— Netezza Corporation (NYSE: NZ), the global leader in
data warehouse, analytic and monitoring
appliances, today announced the winners of the 2010 Enzee Awards,
Netezza’s first annual customer award recipients. A variety of
customers and partners were nominated based on their innovation, performance
improvements, time to value, vision and other criteria across seven
different categories.
“Netezza users continue to innovate across a variety of analytics
initiatives,” said Netezza CEO Jim Baum. “We are proud to
be able to recognize our customers’ most notable 2010 achievements
at Enzee Universe this year. We look forward to making this a yearly
celebration.”
Mr. Baum recognized the winners and presented each award during the
gala reception at Netezza’s annual user conference in Boston,
Enzee Universe.
Winners of the 2010 Enzee Awards include:
- Advanced Analytics: MediaMath,
a key player in the transformation taking place in digital advertising,
uses Netezza-powered machine learning techniques to make real-time
decisions that optimize display advertising campaigns for relevance
and profitability. The company was an early adopter of the i-Class™
technology for advanced analytics.
- Visionary: Demand
Media, a leading content and social media company, has succeeded
in making publishing profitable again thanks to a comprehensive data-centric
view of how and what people search for and a process that results
in creating content that fulfills predetermined consumer needs.
- High Impact Application: Safeway,
a leading food and drug retailer, was recognized for its success rolling
out a sophisticated marketing campaign leveraging behavioral segmentation
and loyalty analytics that allow the company to adjust the campaign
in near real time for optimal results.
- Rapid Deployment: The
Carphone Warehouse and Edge Associates, Europe's largest independent
mobile phone retailer and their UK Netezza SI partner, were awarded
for their success bringing multiple applications into production with
great speed and efficiency over the past year, particularly within
The Carphone Warehouse’s retail division.
- Short Time to Value: Japan
Medical Data Center, a leading data factory that classifies, analyzes
and accumulates medical data for health insurance consumers, providers
and pharmaceutical manufacturers, was recognized for its success deploying
Netezza solutions, developing and launching an analytic service offering
to pharmaceutical customers within two months.
- Query Performance: Estee
Lauder, one of the world's leading manufacturers and marketers
of quality skin care, makeup, fragrance and hair care products, won
this award for its success deploying Netezza appliances and realizing
great gains in query performance.
- Social Media Maven: David
Birmingham, Brightlight Consulting, was awarded for his long-term,
ongoing activity through social media channels such as the Enzee Community
site. Brightlight Consulting has been instrumental in helping Netezza
customers quickly and successfully deploy their analytic platforms
over the years, and Mr. Birmingham has been influential in keeping
them successful through his voice in social media.
About Netezza Corporation (NYSE: NZ)
Netezza Corporation (NYSE: NZ) is the global leader in data warehouse,
analytic and monitoring appliances that dramatically simplify high-performance
analytics across an extended enterprise. Netezza’s technology
enables organizations to process enormous amounts of captured data at
exceptional speed, providing a significant competitive and operational
advantage in today’s data-intensive industries, including digital
media, energy, financial services, government, health and life sciences,
retail and telecommunications. Netezza is headquartered in Marlborough,
Massachusetts and has offices in Northern Virginia, the United Kingdom,
Germany, France, Poland, Japan, Korea, Australia and Singapore. For
more information about Netezza, please visit www.netezza.com.
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