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Winter Corp. says,

"You can't miss that customers perceive a major advantage here... They report they are more agile in serving their customers or reacting to business developments."

White paper Download

Warehousing Web Analytics — Semphonic in partnership with Netezza

This white paper consists of three major sections: a brief description of the current state-of-the-art in web analytics reporting and analysis, a more detailed exploration of the fundamental data problems in web analytics that cause the shortcomings in the "hosted" approach to web analytics, and finally a section enumerating the key analytic benefits that are enabled by warehousing analytics data. Along the way, the paper will highlight why Netezza's Data Warehouse Appliances have significant advantages in the web analytics domain.

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