FRAMINGHAM - At high-tech startup Netezza Corp., it's all about results.

The 2-year-old company has built a solid platform with an experienced management team, strong investor support and a faster, cheaper data analysis system.

Now Netezza is spreading the word.

Netezza said its recently released product is a better solution than the "patchwork" systems currently used by companies to gather, store and analyze data used for marketing, sales, operations and product development.

The "data appliance" combines servers, disk-drive storage and database, and is designed to be a powerful and affordable tool to help businesses harness ever-increasing volumes of data.

Netezza claims its product is at least 10 times as fast as other so-called business intelligence systems on the market, and cost half as much.

"The market opportunity is huge and is going to get bigger, in terms of the explosion of data and enterprises' need to analyze that data to understand all aspects of the business," said Jit Saxena, a Framingham resident and Netezza's chief executive.

Potential customers are companies that handle large amounts of data, including the financial services, telecommunications and retail industries.

Netezza tested its system with three companies in those commercial industries, and plans to spend the next several months building a customer base.

"As good as our product is and is going to continue to be, and as much of an advantage we have over our competitors, this business is really about reference accounts," Saxena said.

Netezza, which employs 70 people at its Crossing Boulevard headquarters, has collected about $28 million in venture capital funding so far from Matrix Partners, Charles River Ventures and Battery Ventures. Another financing round will take place next year, Saxena said.

The company has signed on a seasoned group of executives from the tech sector including Cisco, Compaq (now Hewlett-Packard), Sun Microsystems and Teradata. Ed Zander, a former Sun president, joined Netezza's board of directors in May.

Saxena, a former CEO at Applix in Westborough, started Netezza with Foster Henshaw, who was interested in designing a data appliance geared toward tackling massive amounts of business data.

"He had an idea that I thought was very significant," Saxena said. "I thought, based on that idea, we could put together a list of investors and build a management team that could build a major company."

Last month, Netezza earned "Investors Choice" honors at the Datacenter Ventures Conference in Burlingame, Calif., held by Technologic Partners, a publishing firm that covers venture capital and high-tech startups.

Netezza was one of 10 companies chosen as "most likely to succeed" after a presentation to an audience of entrepreneurs, investors and industry executives.

Framingham research firm IDC estimates the business intelligence market will reach $7.5 billion by 2006 and that worldwide spending on data appliances will reach $31 billion by 2005. Netezza's competition includes IBM, Oracle and Teradata, a division of NCR Corp.

"We have to make our case not only based on our value proposition of price performance, but also on the return on investment," Saxena said. "We have to be able to convince the user of this, (not only) that the quality is great, but also what it does for your business, in terms of bottom line savings and return on investment."

After all, Netezza's name, which comes from the Asian language Urdu, means "results."